The Citroen C3 has been launched in India with ex-showroom prices starting at Rs. 5.70 lakh. This is the French automaker’s second launch in our market and the brand started accepting pre-bookings for the new Citroën C3 on July 1 itself. A while ago we expected the C3 to be a subcompact SUV or Aircross as it stands in Citroën’s nomenclature, but last year in September the brand made it clear that it was positioning it strategically as an SUV-inspired B-segment sedan. This is arguably a smart move as it opens up a wide area of volume for the French brand without necessarily having a particular set of competition. Citroën indicates that deliveries of the new C3 will begin from today from the 20 phygital showrooms of La Maison. The company says the C3 will also be available in 90 cities through its online sales channel, with the vehicle delivered to the customer’s doorstep.
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The Citroën C3 is built on the company’s C-Cubed platform, which will spawn several new Indian-made models. In terms of appearance, the car oozes everything from a Citroën, from the sleek chrome elements that extend from the chevrons (the marque’s logo) to the two-tone treatment with contrasting inserts and thick upholstery. In fact, the car looks like a baby C5 and that’s not a bad thing. Citroën will offer the car in 10 exterior color combinations, including two-tone options, and a range of personalization choices. Other features will include, among others, sporty alloy wheels and roof rails.
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The Citroën C3 doesn’t come with an automatic transmission, and that’s a big miss in our opinion.
As for the interiors, the Citroen C3 comes with a well-appointed cabin with two interior trim options – Anodized Gray and Zesty Orange, the latter offering a two-tone color treatment. The vibrant panel on the dashboard matches the car’s exterior hue, while the air vents with glossy black bezels are similar to those of the C5 Aircross. Customers will also have the choice of covers for up to eight seats and there is a place to attach a smartphone clip. The C3 also comes with a wheelbase of 2540mm and a boot volume of 315 litres.
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The steering wheel intentionally designed to be a bit compact is Citroën as they feel it will help with handling.
In terms of features, the C3 has an infotainment screen with a 10-inch capacitive touchscreen. It offers the Mirror Screen function, in order to reproduce the display of driver smartphone applications such as Apple CarPlay and Android Auto. The car also has a flat-bottomed multifunctional steering wheel, as well as other features such as a USB charger and a 12V socket, among others.
The Citroën C3 is offered in 10 color choices, including two-tone colors, and a host of personalization options
The Citroën C3 is offered with the option of two 1.2-litre Puretech petrol engines. The first is a naturally aspirated engine tuned to produce around 81bhp, while mated to a five-speed manual gearbox. Next is the 1.2-litre three-cylinder turbocharged petrol engine that develops 108hp and 190Nm of peak torque, while mated to a six-speed manual gearbox. The turbo petrol version can go from 0 to 100 km/h in 10 seconds. When it comes to fuel efficiency, the 1.2-liter NA engine returns 19.8 kmpl, while the turbo petrol option delivers 19.4 kmpl. Although there is no direct competition with the new Citroën C3 in our market, it will face Maruti Suzuki Swift, Grand i10 Nios, Tata Punch and even the Nissan Magnite and Renault Kiger.
All prices are introductory